Enterprise
Brand
Introduction

企业品牌介绍

Enterprise brand introduction

福建紫万茶业有限公司创办于2005年,“紫万”品牌名由郑柱龙、郑柱国、江海峰三兄弟共同所取,意为“紫气东来·万事如意”的美好祝愿。三兄弟一个负责产品品控,一个负责市场营销,一个负责品牌管理。公司总部设立于风景优美的武夷山国家森林公园—世界自然文化双遗产地大王峰山脚下,公司座拥正岩茶山7亩、生态茶山100余亩、签约农户茶山1800余亩。

紫万在专注茶业19载里,收获了许多荣誉,不仅是重点企业、南平市著名商标,更是专业生产武夷岩茶、武夷红茶、致力打造高品质综合性茶品类的现代化企业。

紫万茶业始终坚持“创新、专注、责任、可靠”的价值观,以“打造高端茶典范”为理念,以“让世界喝上中国武夷茶”为愿景。

Fujian Ziwan Tea Industry Co., Ltd. was founded in 2005. The brand name of "Ziwan" was jointly adopted by Zheng Zhulong, Zheng Zhuguo and Jiang Haifeng, which means a good wish of "Ziwan comes from the east and everything goes well". One of the three brothers is responsible for making and evaluating tea, one is responsible for marketing, and the other is responsible for brand management. The headquarters of the company is located at the foot of Dawangfeng Mountain, a scenic Wuyi Mountain National Forest Park - a world natural and cultural heritage site. The company has 7 mu of Zhengyan Tea Mountain, more than 100 mu of Ecological Tea Mountain, and more than 1800 mu of Tea Mountain for contracted farmers.

Ziwan Tea has gained many honors in its 17 years of focusing on the tea industry. It is not only a key enterprise and a famous trademark of Nanping City, but also a modern enterprise specializing in the production of Wuyi rock tea, Wuyi black tea and committed to creating high-quality comprehensive tea products.

Ziwan Tea always adheres to the values of "innovation, focus, responsibility and reliability", takes "creating high-end Chinese tea" as the concept, and "making the world drink Chinese Wuyi tea" as the vision.

郑柱龙 先生( 创始人 )

MR. Zheng zhulong

· 首席制茶师
· 国家级评茶师
· 福建南平市评茶技能大师工作室创办人
· 福建南平市评茶师考评员专家库成员
· 福建首届大武夷新茶星
· 海峡茶业协会理事

紫万茶业创始人—郑柱龙先生,从2005年起开始寻茶创建紫万企业,凭借对茶文化的执着,郑柱龙先生走遍武夷山正岩产区,尝遍百家茶,交尽百家友,与上百位茶农结下深厚友谊,在掌握传承工艺的同时,不断精进的对岩茶的制作与研究,再传统工艺基础上的不断的创新与创造。

在郑柱龙先生的带领下2009年武夷山紫万茶厂正式创办,支持三农发展振新乡村的建设的同时为茶农营收持续助力,而后经南平市市委人才办、南平市人社局等组织审批后创办“郑柱龙评茶员技能大师工作室”,三年间培养出了16名高级评茶员,时刻不忘履行社会职责。

Mr. Zheng Zhulong, the founder of Ziwan Tea Industry, has been looking for tea to establish Ziwan Enterprise since 2005. With his dedication to tea culture, Mr. Zheng Zhulong has traveled all over the Zhengyan production area of Wuyi Mountain, tasted hundreds of teas, made hundreds of friends, and forged deep friendship with hundreds of tea farmers. While mastering the inheritance process, he has constantly improved the production and research of rock tea, and continued to innovate and create on the basis of traditional technology.

Under the leadership of Mr. Zheng Zhulong, Wuyishan Ziwan Tea Factory was officially established in 2009 to support the development of rural areas, rural areas and farmers, and at the same time continue to help the income of tea farmers. Then, it was entrusted by the Nanping Municipal Party Committee to establish the "Tea Evaluator Master Studio". In three years, it has trained 16 senior tea evaluators, who never forget to perform their social responsibilities.

产品开发理念

Product development concept

企业发展历程

Enterprise development history

  • 2005

    2005年创办武夷紫袍茶叶商行(福建紫万茶业有限公司前身)
  • 2009

    2009年紫万品牌诞生,同年创办武夷山紫万茶厂
  • 2010

    2010年紫万首家专营店开业
  • 2013

    2013年获第11届武夷山市民间斗茶赛肉桂金奖
  • 2016

    2016年福建省南平市第三届运动会指定用茶
  • 2017

    2017年紫万旗舰店在南平开业
  • 2018

    2018年荣获福建省南平市知名商标、福建省南平市放心茶企
  • 2019

    2019年创办“郑柱龙评茶员技能大师工作室”
  • 2020

    2020年荣获首届大武夷新茶星称号
  • 2021

    2021年荣获武夷山第十七届春茶比赛水仙“特等奖”
  • 2022

    2022年紫万品牌全新升级,新使命新愿景向全国市场进发
  • 2023

    2023年紫万茶业成为中国上市公司高峰论坛指定用茶